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It started with a spark.
American Blonde Ale Micro Brew.
It's not surprising that some of our more creative "one-off" projects eventually become annual events. Case in point: our commemorative label designs to promote various Snap-on Tools anniversaries and company conventions.
In 2020 we created the 5/50 Green Felt Pilsner beer label. In 2021 we upped the ante with a six pack of beer identities. In 2022 it was the BBQ and spice labels. And in 2023 it was back to beer with the EPIQ Ale can design.
For 2024, another beer identity was needed for a company-wide convention, and Pixelpaint stepped up again. This time we took it back to the company's roots with the "Forged" identity, to celebrate not only the company's longevity, but also it's rich history of innovation. Their decades of excellence was an inspiration for us as well as the employees that they shared this promotional craft brew with.

Forged Blonde Ale Identity
Snap-on FORGED Blonde Ale small batch beer

Forged Beer Can Design
Snap-on FORGED Blonde Ale small batch beer
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